Perancangan Web untuk Meningkatkan Pemasaran UMKM pada CV Tiga Menara Sejahtera di Masa Pandemi Covid-19



V.H Valentino(1*),

(1) Universitas Indraprasta PGRI
(*) Corresponding Author

Abstract


In the current era of the Covid-19 pandemic, it greatly affects the economy of people in the world, especially for the lower middle class, therefore in promoting the results of MSMEs adapting web-based digital technology, so that businesses can continue to run and there are business movements that have been fostered so far, this web design will increase the market share of MSMEs, expand to various groups and distant locations which will later be regulated by the previously discussed agreement which changes the habits that have been carried out so far, therefore all the information listed on the web page on promotions must be in accordance with the real situation of the form offered, so as to make buyers confident when making transactions with this developed business then self-development is given for MSMEs to learn what an e-commerce web is and how to operate web applications such as html, css, html, form layout, page template, javascript etc. Due to the advancement of current web-based technology, MSMEs need to upgrade their knowledge in conducting promotions. Web Hosting is a way of activating a web that is made to be spread over the internet world, through electronic media that is quite close to the community during the pandemic so that all businesses owned can develop rapidly.


Keywords


promotion of SMEs in the era of the covid-19 pandemic, web design, web hosting

Full Text:

PDF

References


R. Y. Kim, 2020. "The Impact of COVID-19 on Consumers: Preparing for Digital Sales," in IEEE Engineering Management Review, vol. 48, no. 3, pp. 212-218, 1 thirdquarter,Sept. 2020.

Y. Suimon and M. Yanai, 2020. "Analysis of economic activity using mobile phone GPS data and estimating impact of COVID-19," 2020 9th International Congress on Advanced Applied Informatics (IIAI-AAI), 2020, pp. 725-728.

H. Adwiluvito and S. A. Rakhmawan, 2020. "Proposing Additional Indicators Related to COVID-19 to the Children’s Social Vulnerability Index in Indonesia," 2020 International Conference on Data Analytics for Business and Industry: Way Towards a Sustainable Economy (ICDABI), 2020, pp. 1-5,

S. Heripracoyo and S. Adi. 2019. “Implementation of Tourism Business Web,” Proc. 2019 Int. Conf. Inf. Manag. Technol. ICIMTech 2019, vol. 1, no. August, pp. 30–35.

L. Minaeva, 2019. “Place Promotion in Digital Environment,” Proc. 2019 IEEE Commun. Strateg. Digit. Soc. Semin. ComSDS 2019, pp. 81–84

X. Zhu, R. Yan, and J. Zhang, 2015. “An empirical study of the online promotion for the top 10 e-commerce websites in China,” 2015 12th Int. Conf. Serv. Syst. Serv. Manag. ICSSSM 2015

L. A. Rahoo, Z. H. Baladi, S. Arshad, M. A. K. Nagar, and S. Rustamani, 2019. “Use of Web 2.0 Tools for Marketing and Promotion of Library Services in Higher Education Institutes of Sindh,” 2018 IEEE 5th Int. Conf. Eng. Technol. Appl. Sci. ICETAS 2018, pp. 1–5.

M. Qadah and S. M. Al-Shomrani, 2011. “Teaching web development course in information system department,” 2011 3rd Int. Congr. Eng. Educ. Rethink. Eng. Educ. W. Forward, ICEED 2011, pp. 165–168.




DOI: https://doi.org/10.30998/jap.v2i1.788

Article Metrics

Abstract Views : 67 | PDF Views : 51


DOI (PDF): https://doi.org/10.30998/jap.v2i1.788.g835

Refbacks

  • There are currently no refbacks.


Copyright (c) 2022 V.H Valentino

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

 Lembaga Penelitian dan Pengabdian pada Masyarakat (LPPM)
Universitas Indraprasta PGRI

Address: Kampus A Building 3, 2nd Floor | Jl. Nangka No. 58 C (TB. Simatupang), Kel. Tanjung Barat, Kec. Jagakarsa, Jakarta Selatan 12530, Jakarta, Indonesia. 
Phone: +62 (021) 7818718 – 78835283 | Close in sunday and public holidays in Indonesia
Work Hours: 09.00 AM – 08.00 PM
Best hours to visit: From 9 am to 11 am or after 3 pm. The busiest times are between 11 am and 3 pm. 
 

 Creative Commons License
Journal of Academia Perspectives is licensed under a Creative Commons Attribution 4.0 International License.